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About us


Where music truly comes alive.

We are on a mission to revolutionize music with transformative and immersive experiences →

We believe that music has the power to transcend boundaries and connect people on a deeper level, and our platform brings this vision to life. BLCK UNICRN empowers music artists to unleash their creativity and engage with their fans like never before. Through the fusion of artistry, storytelling, and cutting-edge technology, we create a space where music becomes an immersive journey that blurs the lines between reality and fantasy.

An unparalleled experience.

A world where you can interact with your favorite artists, and where you can discover new dimensions of their artistry →

With our immersive visual albums, live narrative performances, and augmented reality exhibits, we take music consumption to a whole new level. But BLCK UNICRN is more than just a platform. We are a community of artists, fans, and innovators who share a passion for pushing boundaries and redefining the music experience. We foster a collaborative and inclusive environment where artists can thrive and fans can connect with their favorite musicians on a deeper, more personal level. to BLCK UNICRN.


Joshua Blackwell

The visionary founder of BLCK UNICRN with a rich background in both music and business.

Joshua's commitment to entrepreneurship and technological advancement is evident through his involvement in prestigious programs and organizations. As a member of Berkeley Skydeck, Berkeley's Sutardja Center for Entrepreneurship and Technology, and The On Deck Founder Fellowship, Joshua is actively engaged with the global center of technology innovation. These affiliations provide him with unparalleled access to cutting-edge insights, industry trends, and a network of industry leaders and innovators. Joshua has also spent 8 years working for some of the largest and fastest-growing software companies in the world, including Oracle, Samsara, Tipalti, and Rippling.

In addition to his impressive tech entrepreneurial pursuits, Joshua is also a distinguished academic.

He holds a full scholarship from UCLA Anderson for his MBA, a recognition of his exceptional talent and potential in the entertainment industry. Positioned at the center of the global entertainment landscape, Joshua has access to the latest industry developments, emerging trends, and influential networks.

Joshua's multifaceted background, combining his passion for music with his business acumen and technological expertise, fuels his drive to transform the music industry through BLCK UNICRN. With a deep understanding of the global entertainment landscape and a commitment to innovation, Joshua is dedicated to creating a platform that revolutionizes the way artists and fans engage with music.